Improve your ranking on search engines the title tag

As we all know the choice of title is crucial in order to be properly indexed by search engines , and especially look after themselves. Also a good title will most definitely effect in news aggregators.

Before you even pull hasty conclusions about the correct use of titles and <title> see what my mentor said, that the most important organ about the quality standards of a website: the W3C .

The <title> is regarded as the most important element of any web page and serves to give an outline, with clear and concise text that we are about to submit.

Length of the title

• Not too short ...: Have the title of a Web site or sites Introduction definitely will not lead to big results because we will not know what the relationship is that the site has web sites with words and introduction.
  Let me instead use a title like Building and designing websites or even Introduction to algorithms and data structures because it allows whoever is conducting a search to find just the result which is for him to run without getting results from dozens of web sites containing the words or introduction;
• And ... not too long: Typically most web browser windows, and similarly in the search engines like google, we have a maximum of 60-80 characters for our title. So we adopt a very concise way, and above all he can to catch the eye. Very long titles may also be penalized by comparison with similar titles and shorter because the higher content of words is more dispersive with respect to the information given. The W3C recommends taking advantage of <h1> the page to give a more detailed description and pleasant.

Source: Web Quality tips which in turn refers to a feature article, the title element in HTML .

Structure of the title

• Tree Navigation: Breadcrumb better known as a structure (info at wikipedia ) gives the title an order of the type "name of the website - category / tag - article title" is currently still the most widely used and is set by default in WordPress there are no contraindications as long as you have a site name and the class small enough to give prominence to the name of the article or otherwise as stated above may not be read by the user as it may be truncated;
• Tree reverse: it is exactly the opposite of Breadcrumb, the title becomes "Article title - category / tag - the name of the site." This structure has the advantage of foregrounding the specific topic that we are dealing with the article title and surely will be more prominent than the rest of the title.

Advantages of a structure and the other

• Breadcrumb: This greatly facilitates the search of all our pages indexed in search engines because we just do a search with the name of our site and immediately see all the pages listed one after the other. I used this solution for personal obsession to count my pages indexed in Google until a few months ago.
• Breadcrumb reverse: In the second case, it becomes harder to do the title search of the site but a stranger to the site you will discover us much more easily during the course of his research if we will return relevant results.

You just insert the blog title on every page?
Well here there is a general practice, is more a matter of personal pleasure or branding. For example, I felt I did not have to remove my name entirely from the pages, just to give a signature to my articles. A level playing indexing course many parameters and therefore often find similar sites with and without a name at the end (or beginning) positioned better or worse, the fact remains, as always, a title that could become longer if not properly optimized, less stronger than an equivalent shorter.

And now for a little treat for users WordPres
<title><?php wp_title('');
if(wp_title(' ', false)) echo ' » '; else bloginfo('name'); ?> da dgawebdesign</title>
I use this type of structure to a few days, you can take your cue to change the title theme in WordPress (header.php wp-content/themes/tuotema folder). I do not know whether it is the best choice, but definitely a more professional and clean air to the same blog.